The key to maximizing the revenue generated by your photo booth is to find the right spot to place it in your business. Too many people get frustrated with their photo booth because it is not bringing in great revenue, yet they never try to experiment with its location. Even in the smallest business, the right location for your photo booth can make all of the difference in the world.
High Traffic Areas
Many business owners get their new photo booth and immediately put it in a high traffic area for effective revenue gathering. The problem is that putting your photo booth in a high traffic area could cause foot traffic congestion that will eventually frustrate your customers.
Your photo booth needs to be accessible, but it also needs to be in a spot where your customers can enjoy the booth and not feel rushed. You also don’t want to put your photo booth in a spot where mischievous passers-by could ruin a perfectly good photo booth moment for your paying customers.
The Front Display Window
The front display window can seem like a great place for your photo booth, but it could also cause confusion for your customers. If your business is not based around offering photo booth pictures, then putting your booth in the display window can create an incorrect image. Your front display window is best left for the items that will generate profit and help expand your business.
Any Lounging Or Waiting Area
If you have waiting room, then the photo booth would be ideal in that location. Any spot in your business where customers are meant to lounge or be seated is an ideal place for a photo booth. If you have a spot where you have a few video games, then your customers are already used to looking in that spot for amusement items. These types of areas would be ideal spots for your photo booth.
Away From Windows
Any light traffic areas where there are no windows would be ideal for a photo booth. Natural sunlight can sometimes make it difficult to take pictures with a photo booth, and snow can act like a mirror that reflects a glare to the point of being distracting.
A light traffic area is a spot in your business where people are going to see your photo booth. As long as there is plenty of room for your photo booth and no windows, then you have found the ideal spot for your booth.
If you want to make the most money with your photo booth, then it matters where you place it in your business. Set your booth up in a spot and monitor its revenue for two months. After two months, move the booth to a new spot and monitor the revenue in the new spot. Once you have run out of places to try, go back to your revenue reports and you will see exactly where to place your photo booth for maximum revenue.